Founded in 2017 by LA entrepreneurial duo Stephen and Erica Malbon, the stylish golf apparel brand caters to a new wave of creative golf enthusiasts. People who engage in not just the game but the lifestyle— and want to look good while doing it.
Fresh off a new partnership with Australian professional golfer Jason Day, Malbon’s unique style and relaxed fit have been striking up some polarized opinions on the vintage look. Either way, it’s driving engagement around the LA-founded brand.
Malbon’s fun style, streetwear, and collabs have caught the attention of musicians, actors, and celebrities alike. With support from names like Justin Bieber and Travis Scott, Malbon has quickly made a name for itself as a golf gear brand that’s more than just functional—it’s cool.
Their mission? ‘To inspire today’s youth to participate in the greatest game on Earth.’
Rewind the clock a few years: Malbon’s President & COO, Bryant Knight, was introduced to another entrepreneur, Jesse Kaufman, who was working on a fulfillment software solution. Enter Kase. Both businesses grew successfully. When Malbon was ready to outsource operations to a 3PL, Bryant reached out to Jesse to discuss their needs.
“It was an easy decision to work with someone we knew and trusted,” said Knight. “I found the Kase WMS to have a more modern, tech-forward approach than some of the 3PLs I had worked with previously.”
With a partnership built on trust, the Malbon and Kase teams work closely together to optimize operations on the ground, build out standard operating procedures, and integrate new technologies.
“Kase has been a great partner. They’ve supported our brand from the startup days to the high-growth mode that we’re in right now,” said Knight. “Our Director of Operations and customer service team works directly with the Kase team. All of our departments are tightly linked and we’re constantly working on optimizing our operation to meet our growing demand.”
