Beth Owens

Beth Owens is a creative Content Strategist specializing in ecommerce and logistics. She is the former Content Marketing Manager of noissue and Whiplash. When she isn’t busy building content hubs from ground zero, Beth enjoys ballet, reading fantasy novels, and searching for the perfect flat white.

Discover how to manage expedited shipping in ecommerce. Learn strategies to balance speed and cost, and satisfy customers without sacrificing your margins.

How many SKUs is too many? This is a tough question to answer in ecommerce, as different product categories have diverse characteristics and associated shopping behaviors. This is what shapes

April marked the month that a fresh round of delivery area surcharges kicked in for FedEx and UPS shippers. Together, FedEx and UPS are adding a delivery area surcharge to

The biggest costs of self-fulfillment aren’t what happens, but what doesn’t happen.  A strong brand, memorable marketing, and loyal customers will set an ecommerce business apart in a highly saturated

In an ideal world, all of your customers would receive their online purchase mere hours after placing it, giving your ecommerce business a serious edge in a crowded market. In

Too much inventory on the shelf? Excess inventory can strike even the most well-organized warehouse, especially in the aftermath of peak season or during the switch to fresh seasonal merchandise.

It’s easy for ecommerce businesses to look at the dropshipping industry and see only the advantages: Low running costs, plenty of suppliers to choose from, and best of all, no

‘What is ecommerce fulfillment?” is one of the most popular questions by ecommerce businesses. But there’s another question that’s just as important; where is ecommerce fulfillment? No matter how streamlined

[Updated post from June 22, 2022] Many ecommerce merchants find order fulfillment difficult. Self-fulfillment is expensive and is prone to error. 53% of businesses’ fulfillment expenses rose in 2020, according