SKU Proliferation: What it is and How to Tackle it

SKU proliferation what it is and how to track

How many SKUs is too many? This is a tough question to answer in ecommerce, as different product categories have diverse characteristics and associated shopping behaviors. This is what shapes the number of SKUs needed to attract customers and ensure healthy levels of demand. But while a diverse and dynamic SKU base can drive profitability … Read more

Does Fulfillment Center Location Matter in Ecommerce?

does fulfillment location matter

‘What is ecommerce fulfillment?” is one of the most popular questions by ecommerce businesses. But there’s another question that’s just as important; where is ecommerce fulfillment? No matter how streamlined or technologically advanced your order fulfillment process is, you’ll never reach customers in two days or fewer unless your fulfillment warehouse is located in the … Read more

Fulfillment Storage Costs: Storage Billing by 3PLs [and Which is Best!]

storage costs fulfillment

Any eCommerce business with a private facility or who outsources fulfillment services knows that warehouse space comes at a premium. In the second quarter of 2023, the average asking price for industrial space reached $9.59 per square foot – 16.1% higher than the same period in 2022. While the demand for space has dropped as … Read more

When Does Multi-node Fulfillment Make Sense for Your Business?

when does multinode fulfillment make sense

eCommerce brands are having a tough job keeping pace with shifting customer expectations surrounding shipping and delivery. Today’s online shoppers demand near-instant gratification after they hit ‘purchase’. According to ECDB, consumers were willing to wait an average of just 2.15 days in 2023 for orders to arrive, compared with 2.36 days in 2022.  In sum, … Read more