Prime Day 2025 broke records with $7.9B in sales on day one. This post recaps what happened, what KPIs to analyze, and how to prepare smarter for future Prime Day success.
Alyssa Wolfe
Alyssa Wolfe is a content strategist, storyteller, and creative and content lead with over a decade of experience shaping brand narratives across industries including retail, travel, logistics, fintech, SaaS, B2C, and B2B services. She specializes in turning complex ideas into clear, human-centered content that connects, informs, and inspires. With a background in journalism, marketing, and digital strategy, Alyssa brings a sharp editorial eye and a collaborative spirit to every project. Her work spans thought leadership, executive ghostwriting, brand messaging, and educational content—all grounded in a deep understanding of audience needs and business goals. Alyssa is passionate about the power of language to drive clarity and change, and she believes the best content not only tells a story, but builds trust and sparks action.
Shipping speed matters, but how fast is fast enough? We're breaking down what the data shows and what brands can do to meet demands without overcommitting.
Learn how reduced packaging strategies can cut shipping costs, decrease waste, and accelerate fulfillment timelines without sacrificing customer satisfaction.
Discover the must-have beauty fulfillment services, value-added touches, and 3PL strategies that keep beauty brands glowing from cart to doorstep.
Learn how to proactively identify signs you've outgrown your 3PL services and what to look for in a scalable third-party logistics partner.