Alyssa Wolfe

Alyssa Wolfe is a content strategist, storyteller, and creative and content lead with over a decade of experience shaping brand narratives across industries including retail, travel, logistics, fintech, SaaS, B2C, and B2B services. She specializes in turning complex ideas into clear, human-centered content that connects, informs, and inspires. With a background in journalism, marketing, and digital strategy, Alyssa brings a sharp editorial eye and a collaborative spirit to every project. Her work spans thought leadership, executive ghostwriting, brand messaging, and educational content—all grounded in a deep understanding of audience needs and business goals. Alyssa is passionate about the power of language to drive clarity and change, and she believes the best content not only tells a story, but builds trust and sparks action.
Woman browsing her phone with marketplace symbol, representing marketplace algorithms role in search and conversion

Marketplace algorithms are changing how products appear on Amazon, Walmart, Facebook Marketplace, and AI shopping tools. Here’s what ecommerce brands need to know about visibility, product data, and fulfillment.

MAY 15_The Retail Dispatch_VOL8

This edition of The Retail Dispatch covers 30-minute delivery, rising carrier surcharges, AI-powered checkout, shifting product discovery, inflation pressure, and retail crime legislation.

Packages on porch and people walking past, representing the risk of porch piracy

Package theft and delivery fraud are creating growing financial and customer experience challenges for retailers. As porch piracy rises and parcel costs increase, brands are rethinking delivery visibility, carrier strategy, and post-purchase support to reduce losses and protect customer trust.

Hands holding tablet with The Retail Dispatch of Kase Fulfillment's bi-weekly news roundup.

Retail is moving faster than ever, from near-instant delivery to AI-driven supply chains and social commerce growth. This edition breaks down the trends driving speed and scale.

two women smiling at each other while shopping at a retail store

The complete guide to retail fulfillment for ecommerce brands–challenges, benefits, and how to get started.

Picture of cart with sign for returns or back to stock and recycling symbol, representing reverse logistics for recycling.

Reverse logistics is changing how companies recover products, packaging, and materials across the supply chain. By enabling better reverse logistics for recycling, reuse, and material recovery, it helps reduce waste and supports more circular, sustainable operations at scale.

customer support warehouse associate walking down an aisle of ecommerce product

Discover the difference between fulfillment customer success and support, and why retailers need both for their business.

person reading tablet with news and a sustainability theme for this week's Earth Day themed Retail Dispatch

A special Earth Day edition of The Retail Dispatch exploring how circular economy trends, sustainable sourcing, and greener logistics are changing the future of ecommerce and fulfillment.

Shoppers and retail store with graphic arrows, representing how ecommerce EDI connects multiple channels and omnichannel fulfillment

EDI powers the flow of orders, shipments, and invoices across ecommerce and retail. This guide explains key transaction sets, compliance risks, and how EDI connects directly to fulfillment operations.

Faded image of shoppers with arrows trending down, representing the current trajectory of consumer sentiment

Consumer sentiment is declining in 2026, but spending hasn’t collapsed. This article explores what the shift means for retail, ecommerce, and peak season planning as demand becomes more cautious and unpredictable.