Mary Berko

Mary Berko is a creative content marketing manager focused on e-commerce and logistics. She was previously the senior marketing manager at Whiplash, Ryder, and CLI Studios. Her content has covered e-commerce marketing, fulfillment, logistics, arts education, and dance.
Map with pin in Northampton, PA representing how an East Coast 3PL in the Lehigh Valley is a strategic location

Explore why the Lehigh Valley is emerging as a top East Coast 3PL hub for brands seeking speed, scalability, and operational control.

Kase alien looking at computer with Kase blogs, representing Kase's best content of 2025

In 2025, ecommerce teams gravitated toward clarity over hype. The most-read Kase content focused on fulfillment fundamentals that directly impact inventory control, customer experience, and scalable growth.

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Get ready for BFCM 2025. Explore key consumer trends, smart discounting tactics, and fulfillment strategies to stand out this season.

semi truck carrying large package with money symbol representing peak season surcharges

Peak season is here, and with it, new 2025 peak season surcharges from UPS, FedEx, and USPS. These temporary rate increases are designed to offset higher operating costs as carriers manage surging holiday shipment volumes. By understanding these surcharges, ecommerce retailers can minimize their overall shipping impact during the busiest time of the year.

Alien carrying gift by holiday tree, representing ecommerce holiday shopping trends

Ecommerce holiday shopping 2025 is rewriting the retail playbook. This year’s “smart holiday shopper” is starting earlier, shopping more intentionally, and trusting authenticity over hype. With only 26 days between Thanksgiving and Christmas, brands will need to act fast and strategically.

image of Kase space creatures using ChatGPT and AI to shop

Learn how consumers use AI shopping, what brands can do to stand out in AI-powered conversations, and the latest shopping features built into ChatGPT.

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Understand the role of 'Partnerships as a Service' in ecommerce, and learn what makes a great partner.

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Streamline fulfillment with ecommerce automation. Learn how rules-based workflows can reduce errors, save time, and increase scalability.

image of malomo branded order tracking and kase logo

Discover why the post-purchase experience matters in ecommerce and how Kase's new partner Malomo can help personalize order tracking.

illustration of astronaut with Kase flag

In case you missed the astronomical news, ShippingTree has rebranded to Kase™ with a mission to take omnichannel order fulfillment to the next galaxy.

happy woman opening her ecommerce order delivery

Searching for a new fulfillment partner? Ask these 19 questions to choose an ecommerce 3PL that will optimize fulfillment while scalability.

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Discover key highlights from our ecommerce fulfillment blogs and case studies, and learn how to level up your ecommerce fulfillment in the coming year.